There is no bigger than that

It is a great privilege and a huge pleasure to be those who have been regularly leading Spotify’s activities in Israel, ever since we worked with the brand on its amazing launch in Israel in 2018.

We have now created a special campaign for the beloved audio service, that is designed to spotlight the largest and most popular playlist in Israel – Top Hits IL, or in Hebrew – “Israel’s biggest hits”.

For this purpose, we brought in the biggest artists in Israel, those who are constantly starring in the hit playlist: Omer Adam, Noa Kirel, Eden Ben Zaken, Static and Ben-El, Anna Zak, Eden Hasson, Merugi, Jasmine Mualem, Hanan Ben Ari, Yishai Ribo, Agam Bohbot, Netta, Itai Levy and Idan Raichel – and together with them, we produced a series of short and groovy videos that were spread on giant signs in Tel Aviv, and on dozens of ads in the digital media (Tiktok, YouTube, Facebook, Instagram).

Truth be told, there really is no bigger than this 💚