Source Launch at Cannes Festival
We had the pleasure of bringing Sodastream’s Soda Bar to the American pavilon at the glamorous Cannes Festival, for 12 busy days of pannels, parties and press confrences.
Natalia Vodianova, David Hasselhoff, Mel B and Lars Ulrich are only few of the artists who personnaly autographed Source machines that were later auctioned at a special charity event. All profits went to 5 Gyres, an institute dedicated to fight plastic pollution.
The DailyMail took notice.