Puma Table Tennis Tournaments
In order to create a bond between Puma and the city environment that fits the brand the most, we decided to hook up with one of today’s biggest urban trends – table tennis, known also as the coolest sport on earth.
Based on this elegant and cheerful sport, we introduced a series of tournaments in various bars: Pasaz, Africa and Teder.
We even built a special Puma branded Table (designed by Zohar Einhorn) – which got its own article on AT magazine.
The tournaments were accompanied with live music and dj sets. The players were asked to drink a shot before each match. The final match was both exciting and intoxicated.